The Unnamed One

The Unnamed One : The fire that burns, the darkness that devours, the Dealmaker

Alignment: Lawful Evil

Symbol: a flame with a sharptooth grin

The unnamed one is the Lord of the Seven Hells, each hell aligned with the Seven Deadly Sins.

One theory says that the power shifts between the seven hells, depending on which sin is manifest more in the mortal worlds. As Lust claims more souls, the devil over the hell of lust takes control of the seven and so on. In an effort to gain additional power the lords of the seven reach out to mortals and barter for their souls while they still live, after all a living soul is much more potent than one which has died. They offer great arcane power, hidden knowledge, or other such abilities. They have few clear churches though they find themselves at home in many places. Even the unnamed one is not immune to cults however. The  Cult of the Infernal Balance  believes that each of the devils are just fragments of an older evil struck down by the gods in times past. If the cult can coax the devils into equal power even for a moment, the devils will regain their power and unify bringing all of the power of the hells to bear on the gods and mortals.
 * the Devil of Lust finds his/her home in the beds of a brothel
 * the Devil of Wrath finds his/her home on the battlefield or in the marketsquare when a thief is aggressively punished.
 * the Devil of Pride finds his/her home amongst the wealthy or politically powerful
 * the Devil of Greed finds his/her home among the thieves guilds or on the streets
 * the Devil of Envy finds his/her home among the neighbors of Pride, often circling his/her brother/sister and tying up loose ends around them.
 * the Devil of Gluttony finds his/her home among the wealthy as well, but also among the starving where its influence is must more potent.
 * the Devil of Sloth finds his/her home next to any who are apathetic, typically the common man in a kingdom or empire.